I've been twice, and the food is excellent! I know one gets what one pays for -- and the price reflects the quality, meaning it's high! Ordering only one or two dishes at a time is better than putting together a multi-course meal only to find yourself way too full and the bill way too shocking.
The blenders make the restaurant really noisy, and I could do without the odd menu naming system, but whatever. This is a San Francisco raw foods restaurant, after all.